Microcure Medical's 2025 Southeast Asia Journey: Thailand & Indonesia

As members of Microcure Medical's overseas sales team, our visits to Bangkok and Jakarta were guided by our core philosophy: "In Perfection We Believe." This mission reinforced our commitment to understanding local needs and delivering the value of "Innovated in China" to Southeast Asia.

We arrived equipped with product samples, promotional materials, and tailored gifts,ready to engage with local partners.

In Bangkok, a procurement manager inquired about the stability of our Intelligent Insufflation System. We highlighted its key strengths: intelligent pressure detection, a 17L/min smoke evacuation flow, and precise pressure control for lengthy laparoscopic surgeries.

In Jakarta, we held in-depth discussions with distributors on product certifications and demonstrated the advantages of our 5mm smoke evacuation trocars, which are particularly well-suited for gastrointestinal procedures prevalent in the region.

Over three weeks, we achieved significant results:

·Thailand: 50+ in-depth meetings with five key clients, all expressing strong confidence in our Insufflation System and related products.

· Indonesia: 60+ productive discussions with over ten companies, with keen interest in deeper collaboration and local registration.

Feedback on multi-language interfaces, trocar sizing, and cost-effectiveness has refined our focus on product localization.

While this journey has concluded, our efforts persist. Building on these insights, we will return in 2026 with solutions even more tailored to Southeast Asia—strengthening the role of "Innovated in China" in advancing local healthcare.